What is Structured Data?
Structured data refers to information organised in a predefined format, making it easily understandable and processed by both computers and humans. Imagine it as data neatly arranged in rows and columns, similar to a spreadsheet, where each piece of information has a designated place and follows a set of rules. This structured approach allows for efficient storage, retrieval, analysis, and exchange of data.
Benefits of Structured Data:
- Easy search and retrieval: Structured data facilitates quick and accurate searching based on specific criteria. Imagine searching a phone book by name instead of sifting through a pile of loose paper.
- Efficient analysis: The organised nature of structured data makes it ideal for data analysis using software tools. This allows businesses to gain valuable insights from their data, identify trends, and make informed decisions.
- Improved data sharing and integration: Due to its standardised format, structured data can be easily exchanged between different applications and systems. This fosters better data integration and collaboration across various departments within an organisation.
- Enhanced accuracy and consistency: Defined data formats and rules in structured data help minimise errors and inconsistencies, ensuring data integrity and reliability.
How would you use structured data?
- Business applications: Structured data is the backbone of many business applications like customer relationship management (CRM) systems, enterprise resource planning (ERP) software, and financial accounting applications. It stores critical business information like customer details, product catalogues, and financial transactions.
- E-commerce websites: Product information on e-commerce websites, including descriptions, prices, and specifications, is typically stored in a structured format. This allows for efficient product search and filtering based on specific criteria.
- Scientific research: Scientific data collected during experiments and observations is often stored in a structured format for analysis and sharing with other researchers. This facilitates collaboration and advancements in scientific discovery.
- Search engines: Search engines rely heavily on structured data to understand the content of web pages and improve search results. Structured data helps search engines categorise information and provide more relevant results to user queries.
Microsoft offers various tools and services that work seamlessly with structured data:
- Microsoft SQL Server: Stores and manages large volumes of structured data for business applications.
- Azure Synapse Analytics: A cloud-based analytics service that simplifies data warehousing and analysis of structured data from various sources.
- Power BI: A business intelligence tool that allows users to create interactive reports and dashboards from structured data sources.
By leveraging structured data effectively, organisations can unlock valuable insights, streamline operations, and make data-driven decisions for better business outcomes.